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Eli Marx-Kahn

Product      GTM      Branding 

About

Hi! My name is Eli. I'm a product marketer and sales nerd based in Boulder, Colorado. I use the principles of cognitive science to cultivate trust with customers and build effective GTM strategies from the ground up. I've created tangible growth for software products, CPG brands, services, and brick & mortar businesses.​

my work
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ReferLink
Job seekers often feel like their entire life is a pain point, so marketing to them is a unique challenge. Leading marketing for ReferLink, I prioritized meeting high intent customers in spaces where they were already spending time.
Giterate
Communicating technical information within and between organizations is many engineers' nightmare. Streamlining that communication required clever copywriting and a robust understanding of the needs of multiple stakeholders.
Holistic Learning
Education in America is broken — we can all agree on that. How, specifically, are students suffering as a result? How can I empathize with them in order to tell a story that resonates?
Clover Food Lab
"We want you to dream about vegetables." This bold and visionary goal is the essence of Clover Food Lab's mission to reshape Americans' taste buds. Getting this message out in an authentic way meant a complete architectural overhaul.
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